Comparative Market Analysis (CMA)

Creating a CMA in REALM™ is a strategic step in preparing a home for market. This stage showcases the agent’s expertise in evaluating comparable properties, local trends, and pricing nuances using the TRREB REALM™ system. A well-prepared CMA builds trust, educates clients, and sets realistic expectations. By leveraging digital tools, market analytics, and visual presentation formats, agents provide sellers with a clear, data-backed recommendation that reflects current market conditions—ensuring informed decisions and setting the foundation for a successful listing.