# Back At You Media

#### **SOP: Accessing and Using Back At You Media**

**Purpose:**

This SOP outlines how to access and use <span class="s1">**Back At You Media**</span> (BAYM) for automated and manual real estate social media marketing, including login options and initial setup.

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##### **Access Methods**

**Option 1: Google Single Sign-On (SSO)**

1\. Go to [www.backatyou.com](https://www.backatyou.com).

2\. Click on <span class="s1">**“Login.”**</span>

<span class="s3"> 3. Select </span>**“Sign in with Google.”**

<span class="s3"> 4. Choose your </span>**Google account associated with your real estate email**<span class="s3"> (typically your C21 email).</span>

5\. Once logged in, you will be redirected to your Back At You Media dashboard.

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**Option 2: Through the Brokerage Hub in Remarketer**

1\. Log in to your <span class="s1">**Remarketer** </span>account.

2\. Navigate to the <span class="s1">**Brokerage Hub**</span> section.

3\. Locate and click on the <span class="s1">**Back At You Media**</span> tile or link.

4\. This will either log you in automatically or prompt you to use your Google SSO.

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##### **Getting Started with Back At You Media**

**Step 1: Complete Your Profile**

• Fill in your contact info, bio, and upload a professional headshot.

• Sync your MLS ID and ensure your listings are visible in the dashboard.

**Step 2: Choose Your Automation Settings**

<span class="s3"> • Turn on </span>**automated listing posts**<span class="s3">, </span>**market updates**<span class="s3">, </span>**client reviews**<span class="s3">, and </span>**holiday/social media themes**<span class="s3">.</span>

• Review the schedule and frequency of posts to suit your branding and market presence.

**Step 3: Customize Content**

• Navigate to the <span class="s1">**“Content Library”**</span> to preview, edit, or schedule posts manually.

• Use the drag-and-drop editor or pre-built templates for your social feeds.

• Add local content, business spotlights, or personalized videos to increase engagement.

**Step 4: Connect Your Social Media Accounts**

<span class="s3"> • Link your </span>**Facebook Business Page**<span class="s3">, </span>**Instagram**<span class="s3">, </span>**LinkedIn**<span class="s3">, and </span>**Twitter**<span class="s3"> (if applicable).</span>

• Authorize all connections and ensure permissions are granted for scheduling posts.

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**Tips and Reminders**

• Make sure your MLS integration is active—this powers automated listing promotions.

• Use the <span class="s1">**Analytics tab**</span> to monitor engagement, reach, and lead activity.

• Personal touches on automated content help improve reach and trust—customize whenever possible.

• Set aside 30 minutes each week to review upcoming posts and make necessary edits.